Free tool
Mortgage social media calendar generator
Enter your specialty and preferred cadence to get a starter content week.
Pick the borrower niche
This choice shapes the next section.
Choose a realistic cadence
This choice shapes the next section.
Adapt each slot to the platform
The result updates live below.
Shape the week
Turn a vague posting goal into a balanced week of mortgage content.
You leave with a rhythm: what to post, why it belongs in the week, and where to reuse it.
Using the starter example. Change any field or tap another scenario to watch the result move.
Your weekly plan
3-post plan for First-time buyers on Instagram, weighted toward next-step comfort.
This week
- 1Monday: saveable checklist for First-time buyers. Explain one market factor through the lens of next-step comfort; avoid rate or price predictions.
- 2Wednesday: carousel showing how you help borrowers compare options, documents, or timing without promising approval.
- 3Friday: story follow-up with a client-safe lesson, referral-partner note, or behind-the-scenes trust builder.
Reuse plan
- 1Turn the strongest saveable checklist into next week's education post.
- 2Save replies about next-step comfort as future question prompts.
- 3Review every rate, payment, approval, and urgency phrase before posting.
CompliPost can turn this calendar into branded captions, graphics, review notes, and exports.
Mortgage content calendar
Plan a weekly rhythm of educational, local, offer, lead-magnet, and reputation posts.
Read the guideMortgage marketing compliance
Use a federal baseline review aid before exporting mortgage social content.
Read the guideLoan officer lead magnets
Turn borrower education into branded PDF guides that create a reason to follow up.
Read the guide